A rendering of the newNature & Culture Museum of Wisconsin in Milwaukee. (Image courtesy of MPM)
MILWAUKEE, WI (WTAQ-WLUK) — When the Milwaukee Public Museum reopens in its new home, it will also have a new name.
The museum announced Tuesday that it will change its name to the Nature & Culture Museum of Wisconsin and adopt a new logo when it opens the doors to its new home at the corner of N. Sixth Street and W. McKinley Avenue in downtown Milwaukee in 2027.
“This is a very exciting time for our institution. Our new museum’s name, the Nature & Culture Museum of Wisconsin, honors the work we’ve been doing for nearly 150 years—sharing the intertwined stories of our natural world and the diverse cultures that shape it,” said museum president & CEO Dr. Ellen Censky. “Our longstanding mission will continue to ring true through the Nature & Culture Museum of Wisconsin’s galleries as we invite in guests from across Wisconsin and beyond to celebrate and spark curiosity about our shared history, all in one space.”
As the most visited museum in Wisconsin—with collections items from all 72 counties—and originally chartered by the State of Wisconsin in 1882, the new name highlights its shared statewide natural and cultural history and identity, which will be showcased throughout the exhibits and reflected in the building’s design.
As previously announced, the Nature & Culture Museum of Wisconsin will feature five permanent exhibit galleries: Time Travel, Winifred & Spencer Kellogg Gallery: Wisconsin Journey, Milwaukee Revealed, Living in a Dynamic World and the We Energies Foundation Gallery: Rainforest. These exhibit galleries and the museum’s numerous amenities, including the Daniel M. Soref Planetarium, Puelicher Butterfly Vivarium, Bucyrus Rooftop Terrace, a café, parking structure as well as the outdoor commons called the Plaza will be located at the Milwaukee Museum Center—the name of the entire complex at 6th and McKinley streets. The Center is also where the Milwaukee County collections will be cared for and prominently featured in the museum’s exhibits.
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